![]() Maximizing advertising results on free advertising sites requires a strategic approach. It’s totally free – there are no hidden fees. Fill out all the details, link up to your website, and continue to add postings. Set up a business account on /business and create your profile. You can also create all kinds of content – posts, DMs, offers, promotions, etc. It favors businesses with a physical location, but if you’re strictly online, it’s still worth filling out a profile. It’s a successful platform – Google Business Profile means you’re 2.7 times more likely to be considered reputable by Google users, plus your chances of customers visiting your site increase 70%, and they’re 50% more likely to buy from you. Google lets you freely advertise by posting your business profile on Google searches and Google Maps. Google Business Profile (formerly Google My Business) They want to find you and your products too! #2. ![]() But don’t forget photo descriptions and alt text to make your content accessible for visually impaired customers. Visuals in advertising (infographics, good photographs, and video) will always improve engagement. Once you’re ready, click on the profile option, and fill out your details and info on you and your products. To set up, click on the Marketplace at either the top or bottom of the screen, and have a look through the categories. Unfortunately, it doesn’t display your business’ information where it’s easily seen which makes building a brand tougher.īut if you sell one-off items and prefer to sell locally, this is a good option for you. Marketplace is seen like a thrift shop and there’s a huge amount of competition. It’s not for businesses that sell luxury or high-priced goods and services. ![]() Facebook Marketplaceįacebook Marketplace is easy to use, and brings an audience of 1 billion people a month who spend a lot of time on the platform. To help you get a better idea of what site works best for you, here are 11 of the best free advertising sites and why they work. Which categories do your products feel at home? What do your competitors’ ads (both the good and the ugly) look like? ![]() And statistics on digital marketing ROI show how advertising pays, with SEO marketing averaging an ROI of 22:1, or a whopping 2,220%!Īll free advertising starts with research on the site’s terms and conditions, what you’re selling, and who your target audience is. Make more sales – The traditional holy grail of advertising. And that doesn’t include all the content from friends and family! Differentiate yourself from your competition by adding value to your customers’ lives, not just with your products but with other needs you might be able to fill, such as information, tips, recommendations, and collaborations with others to help meet new needs. Give people more value – Potential online customers have so much choice and are bombarded with up to 10,000 ads a day. It’s like a really unusual, vivid profile on a dating app – if you really stand out, no holds barred, the ones that do get in touch really like you. Advertising online lets you spread your reach, and if you’re unique, you’ll find your target audience. You can get this across even in the simplest of ads.įind your customers – Most customers buy because they’re getting something on an emotional level. But most also want to know your story, values, vibe, credibility, and how your business operates. But why? What do you have to gain from advertising your online business?īoost your brand and website awareness – People need to know that you exist if you want to sell things, which is where promoting your website comes in. After you’ve spent so long choosing a website builder and then creating your perfect website, it’s time to get your marketing hat on and find yourself some visitors.
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